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Author: Sarah Falck

Thinking of separating your blog from your website? Think again...

By Sarah Falck
November 15, 2016 Category: General

Blogging has become an essential marketing strategy in the business world. Creating your own content not only sets you apart from your competitors, but also helps your customers in a big way giving them the best tips and tricks to solve their problems and answer their questions. The big question for many small to mid-sized businesses has become,where do I put my blog?When you put your blog on an external site, your blog page URL will be a subdomain, shown as www.blog.mysite.com. Keeping your blog on your own website will keep your blog page as a subdirectory, listed as www.mysite.com/blog. Some businesses are turning to external blogging sites like Hubspot, thinking that moving the blog externally will increase reads and traffic. However, moving your blog to an external site isnt the best move. Besides being cheaper and easier to build and maintain a single website, keeping your blog integrated on your website can help your business in several other ways: INCREASE YOUR WEBSITE TRAFFIC Lets

Virteom Launches Bishop Construction

By Sarah Falck
October 31, 2016 Category: Website Launches, Website Development, Virteom Web Development

Virteom is excited to announce the launch of Bishop Construction LLCs new site, bishopllc.com! For over 34 years, Bishop Construction LLC, located in Wickliffe, has been a trusted and experienced contractor in Northeast Ohio. Providing a full range of services from remodeling to new construction, Bishop Construction LLC is committed to providing superior craftsmanship for customers in the Greater Cleveland area. WHY WE LOVE THIS SITE Bishop Construction LLC is all about making your home or business look and feel good, and thats exactly what we at Virteom set out to do for their new site! With full-width images of Bishops construction work, coupled with modern parallax sections and a new sleek design, Bishops new site shows off the companys fun vibe and quality stand-out work. One of our favorite sections of the new site is the projects page! Bishop Construction LLC wanted to highlight images of their past commercial and residential work to engage new customers. They were also

Category: Blog

What Can My Business Blog About?

By Virteom
July 04, 2018 Category: Blog

Its no secret that blogging, or content marketing as its also called, is a great way to grow your business and authority. The challenge is coming up with fresh blog ideas on a consistent basis. There are a lot of great resources and tools to help you come up with blog content ideas, but you can also use the list below to start crafting great content for your business blog. Frequently Asked Questions Your blog allows you to speak directly to your customers. It iis the perfect platform to help educate your customers. Take an inventory of the questions you get asked the most from your customers. Take the top five questions and create a blog post for each of them that goes into depth on the answer. This approach not only is targeted to the needs of your customer, but its also a way to provide value and add credibility to your brand. It shows you listen and you care about your customers needs. Case Studies Find a few customers who have had great success with your product or service and

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