Content Marketing and SEO
Jay Baer said it best, “Content build relationships. Relationships build trust. Trust drives revenue.”
In order to grow your business, you have to start with the basics – a website. Your website is the first place your customers will go to learn about your company. From there, they will determine if you are the right choice for them.
How can you ensure that they will make the right choice? By building trust with content.
Engaging, Rich Content Builds Trust
An engaging website will have the answers to any question your potential customers might ask. Your web pages should be full of rich content that tells your story, speaks to your customer’s pains, and is full of keywords to help with SEO.
What Makes Content ‘Engaging?’
We are firm believers in the power and value of video content marketing. Compelling videos help show the world that your business is real, which builds trust.
Our approach to content marketing is multifaceted:
- We work with your team to create interview-style videos, which we edit and place on your site. Having videos helps keep people on your page longer, which Google LOVES.
- The topics we choose for your videos are also targeted at answering all of the questions your customers might have. This helps them make an informed decision about your products and or services.
- We then write keyword-loaded content based on your videos to help tell your story. Google also loves rich content so that they can categories your web pages and show them to searchers who are looking for a business like yours.
Lead Generation and Brand Awareness
Whether you’re trying to get the word out about your business or you’re actively looking to gain more leads, our video content marketing Boosters are just what you need. And the best part of all?! It’s affordable and doesn’t take up much of your time!
Learn More About Content Marketing
If you are interested in learning more about how Virteom can help your business build trust, brand awareness, and generate leads, contact us today!