The Latest

Here is your go-to source for the latest insights, tips, and trends in digital marketing. Our articles are designed to keep you informed and inspired, providing valuable knowledge to help you navigate the ever-evolving digital landscape.

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    Don’t Hedge On Ecommerce Marketing

    Today, our topic is simple: don’t hedge your marketing, and more specifically, don’t hedge your eCommerce. Mark Sliman, president of Duraflow Filtration, will join us today to discuss this important topic. A Long Time Customer  Mark has been a Virteom customer now for a very long time. Throughout the years, Duraflow Filtration has benefited from…

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    Why Isn’t My Business Showing Up On Google Maps?

    You might have tried Googling your business once or twice before. Maybe you wanted to see what your business looked like to the outside world in your search. So you log in to Google Maps and type in your business address. But next thing you know, BOOM – nothing comes up. Google My Business Is…

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    How Can A Content Writer Create Quality Content?

    Your business may be booming these days, but maybe you’re trying to figure out if you should hire a content writer for your marketing campaign. Should you hire a copywriter? How can a copywriter create unique, quality content?  It Depends On The Project  Let’s say you’re looking to re-do your marketing material, and you know…

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    Marketing With The Trades

    With the trades comes a ton of competition and a lot of noise. When marketing with businesses, the first thing to consider is to cut through that noise!  Pumping Out Content  To stay ahead of the game with the trades, the best thing is to pump out content. But try to focus on one single thing…

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    How Do You Compete Against Franchises?

    Franchises put on their business pants just like everyone else – one leg at a time. But if you’re familiar with franchises, you know they have the resources and efforts needed to garner the strength to compete against small business owners. Suppose you’re a small business owner or just a business owner looking to compete…

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    How To Stand Out In A Niche Industry

    There are more challenges associated with niche industries than landscaping or digital marketing firms in a more grounded industry. However, it is important not to discourage marketers from thinking about niche industries. Make Sure Your Content Is On Point!  So the first thing to consider when wanting to stand out in a niche industry is…

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    Creating Integrating Technology For Sports & Business

    In the studio today, we are joined by Jamie Smith of One Nation Sports. Jamie is the Chief Technology Officer for One Nation. Since 2019, Virteom has partnered with One Nation in developing and launching three-sport league management websites for slowpitch, fastpitch, and baseball. Furthermore, we created a management platform that provides features like player membership…

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    Website Design and Marketing Made Easy

    This week, we are joined by Richard from Richard A. Myers, Jr. & Associates, LLC Senior Planning Attorneys, to talk about his experiences working with Virteom.  Richard and his team came to us with the need for more leads and to create a larger reach in the Cleveland, Ohio area. One of Richard’s biggest goals is…

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    New Website for Business Advisors

    Rob Simon of Vend Advisors came to Virteom in early 2021 with the vision of creating a brand new website that shared his knowledge and grew his business.  The goal for the new website was to have an easy-to-use resource for potential customers to use while educating business owners on the lifecycle of a business. The First…

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    New Website for Local Title & Escrow Agency

    First Source Title came to Virteom for a new website in 2021. Because they were focusing company efforts on nationwide expansion, they knew it was time for an updated site that would work in every way they needed it to.  The goal of a new website was to highlight their national expansion, emphasize their service through…

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    Generate Leads for Your Business!

    Dental Practice Lead Generation with Video Marketing and Local Online Ads In the studio today, we are joined by Dr. Carmichael of Rockside Family Dental Care in Independence, Ohio. Rockside Family Dental has been partnering with Virteom since October 2019 in order to boost their digital presence and increase leads.  Why Did You Choose Virteom All-In-One Marketing?…

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    Convenient and Affordable Digital Marketing

    Grow Your Dental Practice with Affordable Video and Content Marketing As a dentist, you are far too busy to be heading your own marketing initiatives. At the same time, it can be expensive to hire an internal marketing professional, especially one that specializes in dental care.  You’re looking to grow your practice and gain more patients, but…

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    AT VIRTEOM WE BELIEVE IN HAVING THE

    Right Ingredients in the Right Order

    At Virteom, we believe that marketing is more than just a collection of tasks—it’s a science that requires the right order and the right ingredients to succeed. Think of it like baking: you wouldn’t toss dry flour into a pan, bake it, and then add water afterward. The same logic applies to marketing. Imagine running beautiful ads that lead to a poorly designed website or crafting shallow content that fails to build trust. The results are as ineffective as a cupcake made with the wrong steps.

    That’s why Virteom approaches every project with a proven, scientific recipe for success. From creating compelling, customer-focused content to designing high-performing landing pages and developing strategies that convert, we ensure every ingredient is in its proper place. If your marketing efforts aren’t delivering results, it’s not you—it’s the process. Virteom is here to guide you step-by-step toward a strategy that generates trust, engagement, and sales.