What is Hybrid Blogging?

When you promote your business, it is imperative to set yourself apart from the competition. Developing an effective marketing strategy is vital to the success of your business, and doing something different will help increase interest in your company and improve the likelihood of conversions. 

There are many different ways that you can promote your business, and it can be difficult to know where to start.  Working with a skilled marketing partner can help you use all your outlets efficiently and direct you in different ways that will set you apart from your competition. One way to do this is with a term coined by Virteom — hybrid blogging.

What is Hybrid Blogging?

Blogs are essential for today’s businesses. If you think about it, majority of the pages you land on after Googling something is a blog. If you're a current Virteom customer, then you've probably heard CEO Dan Carbone talk about blogs and SEO in terms of frogs and lily pads. (You know, he gives you his whole spiel to think of your website visitors as frogs on a pond — if you have a ton of pages out there, or lily pads, and are constantly adding new ones, and your competitors are not - where is the frog most likely to land? Your website!)

For blogs to be useful, they need to be kept up to date and interesting. One way to keep a blog interesting and keep readers coming back for more is by incorporating videos into them. By combining blogs and videos, you can gain people’s attention, increase conversions and set yourself apart from your completion. If you do not know how to get going with this process on your own, you can work with the experts at Virteom. 

Why Use Hybrid Blogging?

When you use hybrid blogging as part of your marketing strategy, people will more easily identify with you and see that there is a real person behind the business. 

Another benefit of hybrid blogging is that you get to dictate the message. If you're working with external marketing firms on your blog -- it's possible they don't align exactly with your content strategy guide. It's also possible that you've had some unfavorable publicity -- this gives you the opportunity to get in front of the camera and address it.

Why Work With Virteom?

If you have never heard of hybrid blogging, it’s probably because you are not yet familiar with Virteom. Hybrid blogging is a term coined by us to define the act of mixing blogs and videos. Although it is not a proprietary idea, we have turned it into an art form. We even have an entire room dedicated to our video recording sessions. 


When you work with us, you will love the finished product and what it does for your business. 

What Can You Expect When Working With Virteom on hybrid blogs?

If you'd like to get started with hybrid blogging, your first step is to contact Virteom. We only need about 2 hours of your time every other month. That will fuel us for blog posts for the following month! 

These videos give us the ammo we need to post new blogs, blast to social media and email marketing campaigns. With hybrid blogs, you'll be able to see a clear cadence in posting, and reaching potential customers through social media.

If you have specific topics you want to be covered, we can help with those videos and blog posts as well. Ultimately, we help you create valuable information for your target audience and inspire them to engage with your company. 

Simply adding a video to a blog post will make it more likely to garner interest than one that doesn't include one. Adding media to your blog will help to ensure you gain more attention to your company as well as the topic of the blog. Virteom can help you get this done easily.

Get started with hybrid blogs

Contact Virteom today about this unique way to market your company and enhance your blog posts. We can help you build an overall marketing strategy that is sure to help your business gain further success.

Loading Form...
Most Recent

Content Creation Services in Cleveland, Ohio

By Virteom
June 05, 2019 Category: Content

Creating content for your business by yourself can be daunting. You are the expert in what you do, but that doesnt mean you have the time to perfectly craft copy for your website or your digital marketing. Well guess what, you dont have to! More often than not, the factor that keeps a website from launching is the absence of content. If you are providing it to us, getting your site launch might take two to three extra months just because you simply dont have the time to commit to writing. The Content Booster with Virteom With the content booster from Virteom, you dont have to spend hours upon grueling hours spinning your wheels about what to write, how to write it, and even better you dont have to worry about whether or not what you have written is grammatically correct. What You Do Instead, all you have to do is make a one-hour commitment to meet with us here at Virteom, online, or anywhere really! During this meeting, we ask you core questions about your business, and you relay

Free Website and Digital Marketing Consultation in Avon, Ohio

By Virteom
May 22, 2019 Category: Free Consultation, Digital Marketing, Web Development

Web design can be a scary thing for many business owners, especially if you dont know muchabout computers, the internet, computer science, any of that! Digital marketing can be a scary thing too. We all have our strong suits and web development, design, and digital marketing are our strong suits at Virteom! We understand that it can be stressful and time-consuming to try to figure out your website by yourself. And, we know working with some marketing companies can be a bust, but Virteom gets the results you want! That is why we are offering a free consultation to our prospective clients! Three Major Concerns of Working with Web Developers: Case of the missing Web Developer? It is not unheard of for many web developers to go MIA. Either they take too long to get back to you, or they dont ever get back to you. At Virteom, we keep regular business hours and have a customer support desk that is monitored by our entire tech staff. We work when you do so making changes to your website

The All-In-One Marketing Booster

By Virteom
May 08, 2019 Category: Marketing, Digital Marketing, All In One

Are you a business owner struggling with marketing for your company? Cant find the time or dont know how to create your own content for your website? We understand that one of the biggest issues business owners face is with content creation, and that is why we developed the All-In-One Marketing Booster at Virteom! What is the All-In-One Marketing Booster? This marketing plan allows us to create content for you and boosting your marketing to help you obtain new leads and strengthen your current customer base all-in-one! Video Creation Statistics show that e-mails are more likely to be opened if they have a video embedded in them; 200-300% more likely in fact! Additionally, you have an 80% higher chance of conversions on landing pages.These statistics show that video is an effective form of communication from a business to its customers. It is much more consumer friendly and more engaging! Video creation is the first step of our All-In-One marketing plan. All you have to do is schedule

Marketing (18)
Website Launches (10)
SEO (8)
Marketing101 (7)
Online Marketing (6)
Content (5)
Digital Marketing (4)
Virteom (4)
General (4)
Blogging (4)
Social Media (3)
Launches (3)
Web Development (3)
Online Advertising (3)
Content Marketing (3)
Content Creation (3)
Websites (2)
Advertising (2)
Social Media Marketing (2)
Lead Generation (2)
Landing Pages (2)
Google Ads (2)
Discovery (2)
Think Tank (2)
Website (2)
SaaS (1)
Web Performance (1)
Social Media Ads (1)
Google AdWords (1)
Marketing Automation (1)
Tips And Tricks (1)
AdWords (1)
ECommerce (1)
Paid Ads (1)
PPC (1)
Video Marketing (1)
WebsiteTrends (1)
Maintenance (1)
Website Maintenance (1)
BuyerPersonas (1)
Blog (1)
Hybrid Blogging (1)
Branding (1)
Year In Review (1)
HybridBlogs (1)
Sonic Marketing (1)
Testimonial (1)
All In One (1)
Images (1)
Facebook (1)
Services (1)
Google Adwords (1)
PCI Compliant (1)
Email Campaigns (1)
Trade Shows (1)
Social Networking (1)
Before And After (1)
Ownership (1)
Upgrades (1)
Smart Sites (1)
Link Building (1)
Website Development (1)
Virteom Web Development (1)
Lead Generation Landing Pages (1)
Account Managers (1)
Twitter Polls (1)
Twitter Ads (1)
Search Engine Optimization (1)
Bing Ads (1)
Yahoo Ads (1)
Linkedin (1)
Twitter (1)
Online Presence (1)
SSL (1)
Web Trends (1)
Conversion (1)
Free Consultation (1)
+ Show More