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If youre running a website or online company, you probably already know the importance of things like SEO. You know that you need keywords, that you need a great landing page, that you need social media profiles and ways for visitors to easily contact you. But, did you know that you may be overlooking one of the most powerful tools you need? If your website does not have a Secure Socket Layer (SSL) or Hypertext Transfer Protocol Secure (HTTPS) certification, then you could be losing out on many customers. Youre at risk for losing traffic, potential leads and your ranking on search engines. who needs a ssl or https site? In October 2017, Google will begin to mark websites who collect information on the web with a not secure warning if they do not have a SSL certification. Additionally, if you search the web in incognito mode, all sites will be marked as not secure. Before now, only websites that collected credit card information were required to have this type of protection, but it is
With a lot on your mind, you pour your heart and soul into blog post after blog post. You post all the new events, awards and recognition your company gets. Isnt that quality? No fluff topics. No sales pitchy posts. Just trustworthy, heartfelt content. Unfortunately, even this noble foundation leaves many blogs unread. To create an A+ blog that ranks high in search engines, your content needs to provide value and speak to readers by doing the following. Feed Your Audience What It Wants Great content means little if it only has meaning to you. To draw readers in, you need to give audiences what they want to read. Look for trending topics, provide solutions to reader problems and answer their questions with your blog posts. Become a resource for your current customers and readers and future ones! To accomplish this, you need to do your research. Use Google Trends to find up-to-date topics based on search volume. Look to Quora, LinkedIn Answers and other such sites to identify
The big question for many small to mid-sized businesses has become, where do I put my blog? However, moving your blog to an external site isnt the best move. Besides being cheaper and easier to build and maintain a single website, keeping your blog integrated on your website can help your business in several other ways.
Virteom is excited to announce the launch of Bishop Construction LLCs new site, bishopllc.com! For over 34 years, Bishop Construction LLC, located in Wickliffe, has been a trusted and experienced contractor in Northeast Ohio. Providing a full range of services from remodeling to new construction, Bishop Construction LLC is committed to providing superior craftsmanship for customers in the Greater Cleveland area. WHY WE LOVE THIS SITE Bishop Construction LLC is all about making your home or business look and feel good, and thats exactly what we at Virteom set out to do for their new site! With full-width images of Bishops construction work, coupled with modern parallax sections and a new sleek design, Bishops new site shows off the companys fun vibe and quality stand-out work. One of our favorite sections of the new site is the projects page! Bishop Construction LLC wanted to highlight images of their past commercial and residential work to engage new customers. They were also