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Blog - Month: July 2019

Month: July 2019

How Can a Content Style Guide Boost Leads?

By Olivia Justice
July 24, 2019 Category: Content

Forget the sales pitch, people want content. Eighty-four percent of consumers expect content creation from brands, even from emails. Millennials distrust ads and ad blockers are the norm. This data means you need a content style guide to maximize your results. What is a Content Style Guide? If content is king, a content style guide is its chief advisor. For any and all content you publish or post as a company, this key document defines the Voice: Rhythm and language of your brands personality. Tone: Adaptation of your voice to different platforms. Style: What your content looks like i.e. formatting, grammar, etc. It clearly explains what your brand is and how to best express it through copy. It offers both an overview and detailed direction to writers, video producers, and all other content creators. The foundation of quality content starts with a well-researched content style guide. How Does a Content Style Guide Help? Your brand consists of visuals and content both equally important

Think Email Can't Boost Your Business? Think Again!

By Virteom
July 10, 2019 Category: Tips, Boosters

You may think of email marketing as a thing of the past with all of the other technologies we have now, but you would be wrong! Email is still one of the most cost-effective marketing strategies out there, and the reasonthat it has stood the test of time is because it works. However, the reasonthat many busy business owners do not do email marketing is because they are too busy. That is where we come in! Emails Are the Easiest Way to Keep Your Customers Coming Back Virteom offers an effective, affordable, and convent way for you to boost your business with minimal effort and time on your side. With our Email Blast Booster, we send out emails to your client list and promote your new blog, any major announcements, or anything you want. The important thingis staying in front of your customers. If they see you showing up in their email, theyll be thinking of you more often, which drives them to your business! The Email Blast Booster Offers Measurable Data! Another great thing about