Blog - Month: July 2018
Month: July 2018
Content Creation Keeping Your Website From Launching? Problem Solved!
Is content development holding your website back from launching? Did one look at the site map for your new website strike fear in your heart because of the content that was required? The good news is, help is available. A copywriter can come to your rescue. Here are some great reasons to hire someone else to write your content: You Do Not Have Time to write content As a business owner, your calendar, schedule and to-do list are likely maxed out. Adding content writing to your to-do list will only stress you out and leave you less time to get everything else done. But, content is vital to any business to engage with your target audience, increase conversions and communicate about your company effectively. You Lack Content writing Skills Expressing your thoughts with proper spelling and grammar is the foundation of writing. But, so much more goes into content creation. To publish quality content, you need to have knowledge of the following: Grammar, spelling and punctuation. Search engine optimization (SEO) best practices. Persuasive writing techniques. A variety of content lengths and formats. Search engine algorithm changes. You Are Overwhelmed A glance at your website’s site map reveals the amount of content needed to launch your site. Even the best multi-taskers grow faint from the reality. To thrive in this environment, you need the following: Content filled with the right words. Perspective to write easy-to-understand, jargon-free copy. Fresh website, bl
The Fate of Adobe Flash in 2018
For decades, Adobe Flash has been a cornerstone of the web, with the player plug-in doing everything from helping you watch videos to playing computer games. But Flash is on its way out as a technology. Adobe made the decision to phase out the software by the end of 2020. Some browsers are already making the transition, leaving Flash behind in favor of migration to open web technologies. Why Adobe Flash Is No Longer Working Hopefully you won’t notice much difference, as browsers try to seamlessly migrate without disrupting your user experience. However, there are some hiccups. For example, at Virteom, we have had to make alterations to some modules (or plug-ins) that we use in our content management system (CMS); they no longer work because Chrome and Firefox are no longer supporting Flash. How Are Browsers Transitioning Away From Flash? Browsers have always been the primary delivery mechanism for Flash-enabled content, but today, popular browsers are definitely migrating away from Flash. Over the last several years, Flash has declined in use. Just three years ago, the majority of Chrome users visited Flash-enabled sites daily, but today, fewer than 20 percent do. Instead, browsers are using the much faster and efficient open web technologies. These open technologies are also more secure for a safer online shopping or financial transaction experience, and they’re also better suited for both desktop and mobile applications. The Plan for Flash Tremendous in
What Can My Business Blog About?
It’s no secret that blogging, or content marketing as it’s also called, is a great way to grow your business and authority. The challenge is coming up with fresh blog ideas on a consistent basis. There are a lot of great resources and tools to help you come up with blog content ideas, but you can also use the list below to start crafting great content for your business blog. Frequently Asked Questions Your blog allows you to speak directly to your customers. It iis the perfect platform to help educate your customers. Take an inventory of the questions you get asked the most from your customers. Take the top five questions and create a blog post for each of them that goes into depth on the answer. This approach not only is targeted to the needs of your customer, but it’s also a way to provide value and add credibility to your brand. It shows you listen and you care about your customer’s needs. Case Studies Find a few customers who have had great success with your product or service and interview them about their results. This type of article takes a strategic approach to marketing your business without sounding too “salesy”. People love reading success stories, especially if they are considering buying from you. Your existing happy customers are the perfect people to profile in your blog. How-to Trainings Most people are searching the web to figure out how to do something. This is a good opportunity for you create a post or two arou
