Everyone knows what blogging is, but not everyone realizes how truly valuable it is to a business. Business owners of all types and sizes can reap many rewards just from blogging. Take a look at all of the way blogging can help your business. Drive traffic to your website Driving traffic to a website is important for any business, no matter how niche. The presence of a blog creates the opportunity to write compelling and relevant content that will draw people to it. A blog is a great marketing tool when it is used properly and it can easily become the foundation for social media platforms as well. You can post links that lead people to your blog so they can easily browse through your website. Increase your SEO SEO has not gone by the wayside. It is still an integral part of increasing your viewership on search engine pages. The more you write about your business, you will naturally increase your use of relevant keywords that will come up in Internet searches. So, simply continuing to blog about your business, the industry, your products, and customers will keep your name continually popping up in searches. Develop relationships with customers Customer always have been and always will be the lifeblood of any business, regardless of its size. Blogging is a great way to develop deeper relationships with the people who keep your business thriving. When your customers read your blog, they can get a better understanding of your business from the comfort of their own home
Virteom is excited to announce another great site launched! Premier Dental is a kid and parent-friendly dental practice in Avon Lake, Ohio. Dr. Small and Dr. Bevan have a combined 25 plus years of experience in dental care; so if you're looking for a dentist who has vast experience in the area, then this duo is for you! Check out the new site, here! why we love this site It was really important for Premier Dental to have a site that felt fresh, fun and inviting. They wanted to highlight what makes them stand a part from the competition, and they wanted to make sure moms and dads understood that this dental practice was kid-approved! We used bright, fun colors on the site to create a friendly vibe. Everyone knows how drab and painful the dentist can be; Premier Dental wanted the focus on the fact that if you visit their office, the dentist can be an enjoyable experience. a site that works...with a team behind the wheel When Premier Dental came to Virteom they needed a new site; not just because their old one was dated, but because it was broken. They knew that Dan Carbone and the team at Virteom would be able to deliver a new site that would fit their needs and work properly; but not only that, they knew someone would be behind the wheel just in case something ever happened in the future. The great thing about Virteom is, that once your site is built we don't just say 'Goodbye' the way so many big box companies do. We are there for our customers, they are
We've Learned that small businesses can't always use the same marketing efforts that big brands take advantage of, thats why we need to get creative. Maybe you're just starting out, or you've been around for years. Here's a few marketing tips we've come across that have helped us along our journey. 1. MAKE SURE YOU HAVE BUSINESS CARDS Not cheap ones! Ones that say I plan on being around for a long time. Don't be afraid to spend the extra money, these are like your store front. Your brand is an extension of yourself! Your card needs to speak volumes, if you're creative, use Google - Get Inspired - GO FOR IT! if you're not artistic, HIRE AN ARTIST! Standout - you don't want to be like your competitors, you want to be better! Remember: their next stop is your website BUILD A NICE WEBSITE - LET VIRTEOM HELP A. MAKE IT HIGH QUALITY B. TELL YOUR CUSTOMERS HOW YOU WILL SOLVE THEIR PROBLEM C. BE DIFFERENT - MOST WEBSITES LOOK THE SAME NOW: HOME ROTATOR, GOOGLE MAP AT THE BOTTOM - DON'T REINVENT THE WHEEL AND MOVE THE NAVIGATION BAR - BUT TRY AND DO SOMETHING TO STAND OUT D. Place a call to action on each page - make it easy for your customers to get in contact with you 2. NOW GET OUT AND NETWORK We know you would rather be spending time with your family or on a beach somewhere, but in order to be there you've got to get out there and netw