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Month: April 2017

11 Questions to Ask When Getting Ready to Write Valuable Website Content

By Admin
April 25, 2017 Category: , General

Where do I start? What do I write about? Need to write for your website but find yourself asking these questions as you try to get the ball rolling? Dont worry. These are common questions every business owner asks prior to getting comfortable writing content. Like all tasks, you can break down the writing process into steps. Once you have a template for how to lay out your ideas, the writing part usually takes care of itself. Lets analyze how to get ideas for your next piece of content and how to structure your post effectively. Asking a few basic questions prior to writing helps grease the slide and moves you into a feeling of momentum and motivation. 1. Who am I writing this post for? As a business owner, you have already identified one or more buyer personas. Get in touch with who youre trying to reach most with your next piece of content. Narrowing this down helps focus the entire process. Once you know which buyer persona youre targeting, youll start to get an understanding

Six Benefits of Social Media Your Small Business Should Take Advantage Of

By Admin
April 04, 2017 Category: Social Media, Social Media Marketing, Facebook, Linkedin, Twitter

More than three-fourths of American internet users access social media like Facebook, Twitter and LinkedIn. Many of them used social media to learn more about brands, and all brands, big and small, have the opportunity to share their product or service with social media users. Years ago, businesses were skeptical of using social media for marketing, but now you will find that it is a significant part of their marketing efforts. There are plenty of ways that your small business can benefit from social media marketing. Here are eight benefits of social media that you can take advantage of: 1) Reduces your media costs Providing engaging content on social media can help you to reach and expand your followers. Social media is free and if you choose to use social advertising - the cost is much less than traditional mediums. 2) Increase leads with organic traffic When you claim your social media pages, it positively affects your rank in search engine results. This helps your potential

Category: SaaS

7 Things Business Owners Need to Know About SaaS

By Virteom
December 05, 2017 Category: SaaS, Marketing101, Virteom, Digital Marketing

Software as a service (SaaS) is something that you need to utilize for your business. Moving into 2018, SaaS is a growing industry that business owners all over the world are taking advantage of. You can grow your company, automate operations, increase your marketing efforts long-term with shorter-term input, and keep financing costs low with vendors. Today, well look at the 7 things you need to know about SaaS. As a business owner, understanding software as a service can bring you to prosperity and profit. But first, lets tackle what SaaS means today and how to use it profitably. What is SaaS? Its a type of product -- think of it as software delivery -- where all you need is the internet and place to browse to take advantage. This is not something new, but does stand to take over what used to be extensive hardware, heavy internal investment, hosting, IT, and more. All of those things ( more) will be taken care of by your SaaS vendor, the expert on the software because they do more

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